Retail

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by Cimarron Buser | June 10, 2019

How to Prepare for the Next Retail Trend: Buy Online, Learn In-Store (BOLIS)

What is BOLIS? Buy online, learn in-store is a natural fit in today's retail evolution. Brands need more creative ways to showcase products and services, and consumers, especially Millennials and Gen Z, have shown more interest in lifelong learning that takes place outside of traditional classrooms.

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by Chris Carroll | May 8, 2019

Are Long Wait Times or Neglected Customers Hurting Your Bottom Line?

Retailers know that personalization is the key to boosting sales and gaining loyalty among a fickle consumer base. But not all brands have been able to capture shopper attention in the moment of interest, especially during the in-store experience. Learn the signs that your business is missing.

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by Lauren Mead | April 2, 2019

How to Deliver on the Promise of Personalized Appointments

Regardless of who your customer or prospect is, booking the appointment is only the first step in developing a long-lasting relationship. The next step is providing a meeting experience that is just as seamless and personal as the initial booking.

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by Deidre Moore | March 21, 2019

The Rise of the Customer Champion in the Age of Automation

Automation has been suffering from a bad reputation problem lately. This is especially true in the retail sector where a recent survey indicated 2 of 3 retail workers fear technology will overtake many of their job duties. But there's a much more optimistic tone among industry insiders and analysts.

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by Deidre Moore | March 5, 2019

Scheduling Your Way to a Better Customer Experience

Customized experiences, from personal shoppers, to DIY classes, to investment advice, requires quite a bit of scheduling behind the scenes so customers enjoy a seamless experience.

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by Lauren Mead | January 21, 2019

Here’s what Gen-Z and Millennial Shoppers Really Want in 2019

The holiday shopping numbers from 2018, the strongest in six years indicate that retail sales are healthy but urgency looms to keep Millennials and Gen-Z engaged is top of mind for retailers.

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by Cimarron Buser | January 10, 2019

How To Create A Truly Personalized Retail Experience

As we prepare for NRF2019 in New York, we wanted to share this fascinating interview from the CMO On-The-Go podcast on the emerging technologies that impact real-world business and consumer interactions.

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by Deidre Moore | December 28, 2018

Year in Review: Our Top 10 Blog Posts of 2018

Here are the blog posts and topics our readers loved most this year. In case you missed them, here’s the Top 10 list and stay tuned for more content in 2019!

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